Streetwear brand Supreme partners with CCM Hockey to create new All Stars Hockey Jersey
CCM Hockey Partners with Lifestyle Brand Supreme to Create Iconic All Stars Hockey Jersey
Supreme’s most recent voyage into the world of sports merchandise involves a partnership with CCM Hockey, one of the sport’s oldest manufacturers. The collaboration is the first that the New York-based streetwear company has made with a hockey brand. It features Supreme’s iconic aesthetic produced on a classic CCM hockey jersey, resulting in a look that was pulled directly out of the mid-1990s.Robert Zaring, the Vice President of Marketing for CCM Hockey. “This is the perfect example of a great design where sports meet lifestyle in a new authentic and fresh way.
The jersey takes inspiration from NHL All-Star Game uniforms of the past, including the swoop across one side of the jersey and the stars along the arm from the. The main crest in the middle features Supreme’s namesake along with the text ‘2022 World Champions’ and also CCM’s logo beneath. The numbering on the back says Supreme with the number 89. A dollar sign, which is often utilized in Supreme’s design, is also crested on the right shoulder.
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