Virtual reality tech gets attention at Consumer Electronics Show as companies join the race to grab market share in technologies for the metaverse
It depends on who you ask at CES, where companies are showing off innovations that could immerse us deeper into virtual reality, otherwise known as VR.
An earlier, business-focused version used primarily for marketing fragrances and beauty products is integrated into VR goggles and allows users to smell anything from a romantic bed of roses to a marshmallow roasting over a fire at a campsite. The numbers show there’s waning interest. According to the research firm NPD Group, sales of VR headsets, which found popular use in gaming, declined by 2% last year, a sour note for companies betting big on more adoption.
“I think that’s far from reality right now,” Ozaskinli said. “But if I was considering it to replace Zoom meetings, why not? At least you can feel something.” Still, its unlikely that many of these products will be widely used in the next few years, even in gaming, said Matthew Ball, a metaverse expert. Instead, he said the pioneers of adoption are likely to be fields that have higher budgets and more precise needs, such as bomb units using haptics and virtual reality to help with their work and others in the medical field.
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