Opinion: Zuckerberg’s plan to remake Facebook into Meta is a moon shot of exactly the wrong sort: misguided, built on arrogance and all too likely to fail. What is happening is that Zuckerberg is desperately trying to find and own the next big thing.
“Legs are coming soon!” That slightly baffling statement was, more than anything, what lingered after Meta’s Connect this week, an annual event from the parent company of Facebook. People were, understandably, confused.
How to make someone feel embodied or present in virtual spaces is actually an intriguing question, and one necessary thing is to feel connected to your virtual body. Hence: legs. Zuckerberg’s plan to remake Facebook into Meta is a moon shot of exactly the wrong sort: misguided, built on arrogance, and all too likely to fail.
It’s the logic of what some people call platform capitalism: that the future of big tech isn’t building individual products but owning platforms on whichBut for that to make sense, you have accept on faith that people do, in fact, want to do what they do on Facebook, but with a virtual reality headset, instead.The first is simple efficiency.
Instead it feels like Facebook has asked itself “how can we translate our dominance in social media to the emerging field of VR?”
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