Finding disruptive technologies for company creation CanadiansInvest
No need to invent: savvy business leaders go out, find them, and connect them to a large existing market demand
Multinational companies spend millions of dollars per year researching and developing inventions. According to the, “global R&D investment has tripled over the past 20 years, from US$672 billion in 1992 to over US$2.1 trillion as of 2020.” It’s not unusual for an MNC to spend over $20 million developing a technology and building a significant intellectual-property moat to protect their invention.
Though there are rare occasions when exploiting this new technology would likely fit into their strategic matrix, they more often look to others to build the solution. As a result, even promising new technologies that would meet the MNC’s own needs and potentially generate millions of dollars in value sit on the proverbial shelf, unused.
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